by admmktgnv | May 31, 2016 | Emotional Driving, News
There are already available the four episodes from Emotional Driving web series. You will find moving stories about four of the protagonists from the book that, from a positive and emotional point of view, tale their experiences when driving. Sonia Prieto, employee at Gonvarri, had a car accident when she was 7 months pregnant. Mar Cogollos‘ life changed for ever when she was on her twenties. Gustavo Almela has learnt to live in a wheelchair. And Martin Bernhardt changed his attitude when driving due to several reasons. Find out their stories and share...
by admmktgnv | Apr 28, 2016 | Emotional Driving, News
More than 72% of work accidents aren’t at the workplace, but on the road: during worker’s round trips. However, the majority of the Road Safety initiatives do not set its focus on these trips. This is the reason why Gonvarri launched, a year ago, the initiative Emotional Driving, centered on the reasons through positive messages which encourage us to drive in a safer way each day. Today, during the World Day for Safety and Health at Work, Gonvarri launches the “Emotional Driving, The Book”, a book that narrates a series of inspirational stories about the need to drive safe and the reasons behind it. The book presentation will take place the next 10th of June at the Book fair in Madrid and is already available through the Emotional Driving mobile APP at the App Store (iOS) and Google Play Store (Android). As well as counting with a YouTube trailer. The book has served as reference for the production of a four chapter web series starring four of the book’s authors, presenting today its trailer and first chapter, which narrates the shocking story of Sonia Prieto, a Gonvarri employee that suffered an accident just before giving birth. Several known celebrities and institutions have joined the initiative, such as Spanish rally driver Carlos Sainz or AESLEME, the Association for the Study of Spinal Cord Injuries. The driver assures that “every action in favor of road safety, prevention, raising awareness, is more than welcome. Because this is continuous fight.” Emotional Driving started as an initiative just for the company employees, but due to its success and high participation levels and commitment, it...
by admmktgnv | Apr 18, 2016 | Emotional Driving, News
The Emotional Driving Book App is already available for downloading on iOS andAndroid. After the publications of the book and updating its website, we introduce now the mobile app that can be enjoyed in all kind of mobile devices. In the app you will find the content of the book, divided by chapters, and also the video about the project and the links to all the social media channels to share its content quickly and easily. Emotional Driving is the road safety concept created by Gonvarri that motivates us to drive safely. It was created by the end of 2014 and, since then, it hasn’t stop growing. What are waiting to download the app? It is free! To follow all the news about the project, follow us on Facebook, Linkedin &...
by admmktgnv | Mar 22, 2016 | Emotional Driving, News
Soon we will introduce you one of the hits of the Emotional Driving project, the web serie. Emotional Driving’s web serie is composed by four journeys (physical and emotional) with four of the protagonists from the book, that tale overcoming stories with a positive vision and the need to raise awareness in a different...
by admmktgnv | Mar 21, 2016 | Emotional Driving, News
Here it is! The book “Emotional Driving: Reflections for an optimistic understanding of road safety”has arrived! It compiles stories and reflections from many of the protagonists of Emotional Driving. So far we have opened some chapters and soon we will publish the rest of them. Pay attention to this blog as we will inform about it. Enjoy the Emotional Driving...
by admmktgnv | Mar 17, 2016 | Emotional Driving, News
Emotional Driving became one year in December 2015. A year in which they have been lived emotional experiences with employees and their families, focused in the importance of driving safely. Now the project is starting a new stage of external expansion to boost this awareness for the general public. Because a change in society is...
